Trade Show Marketing Tips Companies that want to reach a huge number of potential customers, under one roof, participate in public or private trade shows. Trade shows give a platform to companies to demonstrate new products and examine the ongoing trends in the industry. Trade shows and other event marketing, being a large investment to participate…
Before getting into the complexities of B2C and B2B, let’s have a brief recap of the concept of lead generation. Lead generation is a marketing term, commonly used in Internet fraternity that refers to the generation of interest among the consumers regarding a product or service of a business. Categorization into B2C and B2B The…
Since the advent of Internet, it has been extensively used by Businesses to promote their concerns and enhance their growth. Be it for simple correspondence or for marketing the products in the most innovative and unique manner. Internet has changed the way we buy, sell, consume, and especially market products. The expanding network of B2B…
B2B Marketplace - Guide & Research Centre 